管理科学与工程系学术讲座系列2021年第18讲

主 题：Cracking the Code of Dynamic Pricing

主讲人: 张丹 (科罗拉多大学博尔德分校利兹商学院)

时 间：2021-12-07 10:00

地 点：Zoom会议室

语 言：中英文

地  点：Zoom会议室https://zoom.us/j/85480919865?pwd=b3FCK3JaNmlqZXY2ODlBd1pCUzN5UT09 

会议号：854 8091 9865

密  码：091559

讲座摘要：

Dynamic pricing, as an application of revenue management, is an important tool for many businesses. The complexity of dynamic pricing often stems from (1) the high dimensionality of the problem at hand, and (2) the inherent uncertainties in many business situations. In this talk, I will present some recent development in the theory and application of dynamic pricing. I will also report several industry applications.

主讲人简介：

Dan Zhang is Professor of Operations Management at Leeds School of Business, University of Colorado Boulder. Dr. Zhang’s primary research interest is revenue management and approximate dynamic programming. He frequently speaks at conferences, companies, and academic institutions, and consults in his area of expertise. He is currently Department Editor of Revenue Management Area at Production and Operations Management, an Associate Editor at both INFORMS Journal on Computing and Manufacturing and Service Operations Management. He formerly served as chair of INFORMS Pricing and Revenue Management Section and the Department Editor for the Revenue Management and Pricing Area at the journal Decision Sciences. Dr. Zhang teaches operations management, statistics, and data analytics courses at all levels. He also offered PhD level courses on Operations Management Research and Approximate Dynamic Programming at several universities. Together with two colleagues, he has been offering a five-course specialization on Data Analytics for Business since September 2016 on the MOOC platform Coursera, which has enrolled over 150,000 students worldwide. Dr. Zhang held visiting appointments at Ross School of Business, University of Michigan and College of Business, City University of Hong Kong. He is a Changjiang Chaired Professor awarded by the Chinese Ministry of Education.